Architecting for Scale and Success

Presented by

Presenter - Vova Kyrychenko, CTO at Xenoss, Session Host - Daniel Landsman, Global Director of Adtech Solution at Aerospike

About this talk

Startups and rapidly growing companies fail to consider the pace and cost of scaling their business. These companies have cost challenges when infrastructure costs outpace their profits as they scale. Setting up native cloud environments to build their MVPs and grow, something they are used to doing quickly and easily, ends up hurting them when their business proliferates. The issue is that you can't choose the same approach when building high-load applications, whether it is ad tech, high tech, or gaming. These new, lucrative but data-intensive solutions require a different architectural approach and tech stack. This webinar will cover several use cases from a MarTech/AdTech software development and consulting company, Xenoss, which specializes in big data, AI, and high-load problems. They will cover real-life examples of significant infrastructure cost reduction and talk about what things you need to consider - and when - to scale and grow your business to prepare for success. About Xenoss Xenoss is an NYC-based MarTech/AdTech software development and consulting company. They develop custom solutions from scratch for their clients, build development сenters, or assist clients' tech teams with application modernization, solving AI/big data/high load problems, building particular modules, and performing system optimization. Xenoss clients are leading SaaS companies, aggressively growing startups, and world-known enterprises, including Activision Blizzard, Verve Group, Sizmek, Voodoo, Dataseat, Ad-Lib, Venatus, and others. The software they've delivered is the tech basis of multi-billion dollar businesses and is used by Nestlé, Adidas, Virgin, Uber, HSBC.

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The Aerospike Real-time Data Platform enables organizations to act instantly across billions of transactions while reducing server footprint by up to 80 percent. The Aerospike multi-cloud platform powers real-time applications with predictable sub-millisecond performance from terabytes to petabytes of data with five nines uptime with globally distributed, strongly consistent data. Applications built on the Aerospike Real-time Data Platform fight fraud, provide recommendations that dramatically increase shopping cart size, enable global digital payments, and deliver hyper-personalized user experiences to tens of millions of customers. Customers such as Airtel, Experian, Nielsen, PayPal, Snap, Yahoo and Wayfair rely on Aerospike as their data foundation for the future. Headquartered in Mountain View, California, the company also has offices in London, Bangalore and Tel Aviv.