Customers Do the Talking: 7 Tips for Conversational Marketing

Presented by

Laura Lowell and Jennifer Jacobson

About this talk

"Word of mouth" referrals and new business prospects are the best way to promote yourself and your business. Learn ways to take your customers' positive comments and turn them marketing gold through social media channels. Laura Lowell, author of "42 Rules of Marketing" and principal of Impact Marketing Group and Jennifer Jacobson, author of "42 Rules of Social Media for Business," share their vast knowledge and best practices.

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Almost anything in life can be summarized into 42 distinct ideas that capture the essence of the topic. Not every rule will work for everyone, but give it a try and you’ll be amazed at the big difference a few rules can make.