Content Marketing Magic: Smilez, The Postcard That Comes To Life In Your Hand

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Presented by

Natasja Paulssen, Dutch Rose Media & Scott Abel, The Content Wrangler

About this talk

What if you could send your own video via a postcard that magically comes alive in your hand? You can. It's easy. And, super affordable. We'll show you how. Attend this free, one-hour web presentation featuring Natasja Paulssen, Founder of Dutch Rose Media, and Scott Abel, The Content Wrangler, partners working to disrupt the greeting card industry. You'll hear how the duo are bringing the magic of augmented reality -- and video -- to greeting cards through an innovative and easy-to-use mobile device app called Smilez. Natasja will show several use cases for the Smilez technology, including personal and business applications. You'll see how easy it is to create dazzling holiday and personal greeting cards that come to life in the palm of the recipients hand. And, you'll discover how creative content marketers from Deloitte Digital and IBM are using Smilez to differentiate their brands from the competition. You'll leave with fresh, innovative ideas — like video cakes — you can put into practice in upcoming marketing campaigns. About Natasja Paulssen Natasja Paulssen is the founder and creative director of Dutch Rose Media (http://www.dutchrosemedia.com/) and focuses on truly effective and amazing ways of using information to help people. At Dutch Rose Media we believe in the power of devices that have sight and understand what is in front of the camera. We aim to blend digital content into the real world and create an augmented world that is both more magical and more practical.
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The Content Wrangler Channel covers the people, methods, tools and technologies designed to help you deliver the right information, to the right people, at the right time, on the right device, in the right format and language. Your content is your most valuable business asset. Let us show you how to manage it efficiently and effectively.