Rob Hanna, Mark Lewis, and Keith Schengili-Roberts
Over the past decade, thousands of organizations around the globe have adopted the Darwin Information Typing Architecture (DITA) to help them improve the way they create, manage, translate, and deliver content to prospects and customers. And yet, despite the many benefits DITA can provide, not everyone who has made the move is satisfied with the experience.
Join me, Scott Abel, The Content Wrangler, and my special guests, Rob Hanna, Mark Lewis, and Keith Schengili-Roberts—three content strategy experts with deep experience solving content conundrums with DITA, as we discuss the results of our 2017 DITA Satisfaction Survey. Our panel will review the top reasons survey respondents are dissatisfied with their DITA implementations. We’ll also discuss why some DITA projects fail and provide advice on how to best overcome these challenges (or avoid them altogether).
Rob Hanna is President and Chief Information Architect at Precision Content Authoring Solutions, a professional technical communicator, and a leading expert in structured XML authoring, DITA and content management. Rob has consulted to or worked for several Fortune 500 companies including Cisco Systems Inc., and Xerox.
Mark Lewis is a content strategist, author, STC Fellow, and DITA Metrics educator. In his book, DITA Metrics 101, Mark proves the value of moving static content to XML and intelligent content. He is recognized throughout the industry for his ability to build clear business cases that show the benefits of aligning content strategy and corporate strategy.
Keith Schengili-Roberts is the DITA Evangelist and Market Researcher at IXIASOFT. Keith is also an award-winning lecturer on Information Architecture at the University of Toronto’s School for Continuing Education. He is the Chair of the OASIS DITA Adoption Committee, and can often be found presenting at conferences, working with customers, and researching how DITA is being used and sharing those results.