The Wrong (and Right) Way to Select Digital Asset Management Technology

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Presented by

Jarrod Gingras, Real Story Group

About this talk

Technology is increasingly important to every enterprise's initiatives, but with dozens of alternatives, do you have the right solution? Thinking about divorcing your current vendor? Looking to adopt new technology from scratch? This session is for you. Rather than selecting technology based on a ratings spreadsheet or who plays golf with your boss, we'll offer a more practical — and effective! — approach. This webinar deals the straight dope on pitfalls to avoid and reliable paths to follow. You'll learn about the most important criteria when creating a shortlist, what should really be in that (brief) RFP, and how to plan a vendor demo that's meaningful and useful to you. So stop selecting the wrong technology. Here's a better way to ensure you make the right choice. ABOUT JARROD GINGRAS Jarrod Gingras is Real Story Group’s Managing Director and an analyst covering Digital Workplace and Marketing technologies. As a conference speaker and consultant, he regularly advises some of the world’s largest and most complicated enterprises on their enterprise information challenges. Prior to joining Real Story Group, Jarrod worked as a web developer, information architect and user interface designer at a systems integration firm, where he developed user-focused content management strategies and solutions for clients in a multitude of industries.
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