Using Global Content Operating Models to Deliver Exceptional Digital Experiences

Presented by

Val Swisher - Content Rules, Inc. and Philip Delaney - SDL

About this talk

Companies need a global content operating model (GCOM) to address the growing complexities of the content supply chain in order to deliver multilingual digital experiences. In this session we will walk you through the GCOM and detail how you can optimize your source content to make it global-ready: easier, cheaper and faster to translate, with better translation results. We will also discuss the translation and content management technologies that help enable GCOM and why they are necessary, and the phases of GCOM maturity where we see these technologies appear. And finally, the role artificial intelligence (AI) is playing in helping augment these technologies. Takeaways from this webinar: * Attendees will learn how to make their source content global-ready * Understand the technologies used to deliver exceptional multilingual digital experiences * See how AI is helping shape the digital landscape

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The Content Wrangler Channel covers the people, methods, tools and technologies designed to help you deliver the right information, to the right people, at the right time, on the right device, in the right format and language. Your content is your most valuable business asset. Let us show you how to manage it efficiently and effectively.