InfoTechTarget and Informa Tech's Digital Businesses Combine.

Together, we power an unparalleled network of 220+ online properties covering 10,000+ granular topics, serving an audience of 50+ million professionals with original, objective content from trusted sources. We help you gain critical insights and make more informed decisions across your business priorities.

Coffee and Content: The Secrets of the Content Industry

Presented by

Rahel Anne Bailie, Patrick Bosek, and Scott Abel

About this talk

We chat with Rahel Anne Bailie, Director of Content at Babylon Health, about the dirty little secrets seldom discussed amongst content industry professionals. A world-renowned content strategy expert, and co-author of the book, "Content Strategy: Connecting the Dots Between Business, Brand, and Benefits", Bailie argues that in order to be prepared for success, we must have a practical and realistic vision of what's possible. Coffee & Content is brought to you by The Content Wrangler and Heretto.
The Content Wrangler

The Content Wrangler

81446 subscribers783 talks
Content is a business asset worthy of being managed efficiently.
The Content Wrangler Channel covers the people, methods, tools and technologies designed to help you deliver the right information, to the right people, at the right time, on the right device, in the right format and language. Your content is your most valuable business asset. Let us show you how to manage it efficiently and effectively.
Related topics