How Burger King Delivers a Unified, Personalized, Localized Content Experience

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Presented by

Roland Gonzalez, Tara Stephenson, and Megan Gilhooly

About this talk

Restaurant Brands International (RBI), the international restaurant brand that owns Burger King and Tim Hortons, needed to unify and personalize the self-service content experience for over 100,000 franchise partners. In this webinar, Roland Gonzalez, Head of Brand Standards for Global Operations, and Tara Stephenson, Global Lead for Restaurant Compliance, describe their journey of partnering with Vasont, GlobalLink and Zoomin to streamline content operations and create a personalized content experience for users worldwide. Roland and Tara will be joined by Zoomin Software VP of Customer Experience, Megan Gilhooly. Join us to learn how a globally distributed team unifies content delivery across more than 100 countries; how RBI supports more than 40 languages using automation and subject-matter experts, and how a content management system can help standardize operations and increase efficiency.

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