Building Exceptional Customer Knowledge Centers

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Presented by

Nathan Eggen, VP of Development at Ingeniux

About this talk

Customers demand self-service tools to help them find answers to their questions and resolve issues. In fact, a research study found that 45% of customers surveyed are now more likely to use self-service than before the pandemic. One critical self-service tool is the knowledge center. But not all knowledge centers are created equal, and companies struggle to understand the best approach to creating one that is easy to use and helps resolve customer issues quickly. In this webinar, Nathan Eggen, VP of Development at Ingeniux, will talk about the evolution of the knowledge center and why it’s so important for brands to provide one today. He’ll also take you through a phased approach to building a knowledge center so you can grow over time. Attendees will learn: 1) What a knowledge center is and how it has evolved. 2) Three different types of knowledge centers you can create (beginner, intermediate, advanced) with examples 3) How you can build a phased approach to creating your own knowledge center. About Nathan Eggen — Nathan Eggen is the VP of Development at Ingeniux. He has over 20 years of experience in the technology industry with a focus on content management.
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The Content Wrangler Channel covers the people, methods, tools and technologies designed to help you deliver the right information, to the right people, at the right time, on the right device, in the right format and language. Your content is your most valuable business asset. Let us show you how to manage it efficiently and effectively.