Understanding Headless Content Management

Adopting a Create Once, Deliver Everywhere Content Strategy    We have come a long way from the days when content only needed to be delivered to a single web page. But using traditional publishing approaches, we often end up managing duplicate content for websites, customer portals, mobile apps, social networks, and more. This leads to inconsistent experiences that frustrate your customers – not to mention skyrocketing your content production costs and workload.   Headless content management is a strategic approach that separates the management of content from where and how it’s displayed. And it’s the answer to creating relevant, consistent experiences across the entire customer lifecycle.  In this webinar, Nathan Eggen, VP of Development for Ingeniux, will explain what a headless CMS is and how it can help you build better customer experiences.   The audience will learn:  1) How a headless CMS works  2) Common Use Cases for Headless CMS  3) Why a hybrid approach might be the right choice  About Nathan Eggen  Nathan Eggen is the VP of Development at Ingeniux. He has over 20 years of experience in the technology industry with a focus on content management.  This webinar is brought to you by The Content Wrangler and Ingeniux.