Creating Compelling User Experience Stories Utilizing Your Content Strategy

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Guest: Gregg Segall > Host: Ranjini Srinivasan

About this talk

Interactive Content aims to engage audiences. It’s like a two-way conversation between you and your audience. For it to work as design, it needs active participation from both content creators and the audience. Join Ranjini Srinivasan, The Content Strategy Wrangler, and her guest, Gregg Segall, Lead Content Strategy Manager at Twitter. The two will talk about the importance of interactive content and how content strategy can tremendously enhance the content your audience experiences. "Let's Talk Content Strategy" is brought to you by The Content Wrangler.
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The Content Wrangler Channel covers the people, methods, tools and technologies designed to help you deliver the right information, to the right people, at the right time, on the right device, in the right format and language. Your content is your most valuable business asset. Let us show you how to manage it efficiently and effectively.