Join Paul Perrotta, the Technical Documentation Wrangler, in a conversation with Lief Erickson, a content strategist who recently earned a master's degree in Content Strategy. Wait... what?! You can get a degree in that? Turns out you can and we'll talk about the degree program and what Lief sees in the content industry.
Lief Erickson is the founder of a Minneapolis-based content strategy consulting firm. He began his career in the content industry as a technical writer over two decades ago, and has held positions as an information architect and as a content strategist. His focus is to reduce or remove friction wherever it is in your tool stack or processes.
Lief holds a bachelor’s degree with a dual focus in Technical Writing and German. Lief has a Master’s in Content Strategy from the University of Applied Sciences — FH Joanneum (Graz, Austria), where he teaches information architecture. He is also a contributor to the DITA-OT open source project and presents at conferences on topics ranging from ContentOps to taxonomies and search.