Tales from the Trenches: Turning Team Pains into Operational Gains

Humans are hard-wired to learn from stories and to learn more from cautionary tales than from stories of best practices. Looking back at challenges during client projects and lessons learned, we learn more about the potholes and dead-ends that we could face in our own circumstances, and how to apply the lessons learned to future circumstances. Rahel Anne Bailie hosts Kathleen Pierce, Principal Analyst, and Content Strategy and Operations expert at Forrester, as she zigs and zags through her project-rich past and extrapolates how to wring operational gains out from situations filled with the pains of teams working in outdated ways with inadequate tools. Attendees will learn: 1) Why best practices don’t stick, and what to do about it 2) How to identify what’s really going on, and how to mitigate associated risks Ways to make progress, whether it be a small or a significant way "Let's Talk ContentOps" is brought to you by The Content Wrangler and Content, Seriously.