Case Study: Automating Content Production With Generative AI

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Presented by

Dominik Wever and Scott Abel

About this talk

Join us for a case study presentation that explores the how The Content Wrangler (TCW) is using generative AI to automate content production. Dominik Wever (found and CEO of Promptitude) and Scott Abel (TCW) will walk you through the steps required to accelerate content production tasks by creating structured and reusable prompts that can be shared with others to maximize return on investment. You'll discover how existing skillsets — like content analysis, modeling, and taxonomy — can help you unlock hidden value and increase efficiency through AI-powered automation. You'll find out how generative AI can supercharge the content production process, helping you reduce the need to perform time-consuming, repetitive manual tasks, incorporate content from spreadsheets, automate content creation, ensure clarity, and maintain consistency — all while helping you optimize your workflow. This presentation will include a demonstration of Promptitude — an AI-driven platform that empowers you to create, edit, and enhance content efficiently. The real-world principles we illustrate can be used to automate the production of myriad content types for just about any purpose imaginable. Can’t make it? Register, and we’ll send you a link you can use to watch a recording when it’s convenient for you. This educational event is brought to you by The Content Wrangler and is sponsored by Heretto, a powerful component content management system (CCMS) platform to deploy help and API documentation in a single portal designed to delight your customers.
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