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Leveraging financial story to deepen loyalty and profitability

Financial brands bring commoditized products and services to market. Your
brand can still be visible and powerfully differentiated. See how you can uncover your firm’s unique DNA, and how you can use story to reach all audiences effectively.
Recorded Mar 21 2013 17 mins
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Presented by
Eileen Sutton, Principal, Sutton Creative
Presentation preview: Leveraging financial story to deepen loyalty and profitability

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Human Financial Content
Sutton Creative delivers humanizing financial-services content and story solutions that deepen engagement and profitability for leading B2B, B2C, and institutional clients.

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  • Title: Leveraging financial story to deepen loyalty and profitability
  • Live at: Mar 21 2013 3:00 pm
  • Presented by: Eileen Sutton, Principal, Sutton Creative
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