Conveying the Value of Customer Identity

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Presented by

Dustin Maxey, Director of Product Marketing, Ping Identity

About this talk

Identity professionals understand how important it is to address CIAM use cases. Customer identity has a significant impact on the top line and can move the needle for your business in a big way. In this webinar we'll discuss how to measure and communicate the value of customer identity, to help ensure it is recognised, funded and prioritised like the revenue-generating behemoth that it is.

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