Conveying the Value of Customer Identity

Presented by

Dustin Maxey, Director of Product Marketing, Ping Identity

About this talk

Identity professionals understand how important it is to address CIAM use cases. Customer identity has a significant impact on the top line and can move the needle for your business in a big way. In this webinar we'll discuss how to measure and communicate the value of customer identity, to help ensure it is recognised, funded and prioritised like the revenue-generating behemoth that it is.

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