End-to-End Customer Journeys Optimized for Security and Convenience

Presented by

Aubrey Turner, Executive Advisor, Ping Identity

About this talk

Businesses have embraced digital to engage with their customers. As quickly as brands have delivered digital experiences, bad actors have been just as fast in figuring out how to use credential stuffing, account takeover, and other types of attacks to their advantage. Keeping pace in this rapidly evolving threat landscape requires businesses to look for innovative ways to build experiences that optimize both security and convenience. But, ensuring one doesn’t overshadow the other often requires multiple integrations and custom development that adds internal friction and slows down innovation. A customer identity strategy that expands beyond access management, but includes fraud detection and identity verification capabilities that can seamlessly be orchestrated together can eliminate integration challenges and drive innovation. Join this session to learn Ping Identity’s drag-and-drop approach to customer identity that streamlines bringing together all the tools a business needs to rapidly build, test and optimize end-to-end customer journeys.
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