Beyond open access: Exciting new strategies for science communication

Presented by

Mr. Satyajit Rout

About this talk

Brief: Why do authors choose to publish open access? In an ongoing survey by Editage Insights, many authors cite the main reason as “to increase research outreach”. But with more and more research papers being published every year, and more authors choosing the open access route than before, even open access is not enough to give your research the exposure it needs. Moreover, as a scientist, a publication is no longer the end of your research lifecycle. It’s increasingly important for you to find ways to make your research stand out and show its impact on society at large. This webinar introduces strategies you can adopt as an author to explain to broad audiences why your findings are important and how your work contributes to society. We will discuss the benefits of science communication in maximizing research impact, demonstrate the different content formats you can use to share your work, and offer you practical examples of what your peers are doing to increase the visibility of their work. Who is this for? Researchers in academia from scientific, technical, engineering, and medical disciplines; early career and multidisciplinary researchers; senior scientists; university research impact offices and communication/media cells This webinar will be conducted in English

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