Hidden Dangers: Trust in a Connected World

Presented by

Liam Hickey, Vice President Kantar TNS US

About this talk

Technology is shaping society but is it making us uncomfortable? From connected devices, to chatbots, how can brands build and maintain trust in this rapidly-evolving world? Join us on November 2nd as we draw insights from Connected Life, our 56-country study, to explore the hidden dangers of trust online to help brands answer some tough questions: • Is connectivity improving or eroding customer relationships? • When it comes to personal data, are we on the losing end of an unfair exchange, and what can businesses do to rebuild trust? • How is a world of self-serving or fake information eroding consumer trust in brand messages?

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