Feifei Lin, Ph.D., Global Business Development Manager, Personal Care, Elkem Silicones
Elkem Silicones, a global vertically integrated silicone manufacturer, to unveil a line-up of PURESIL™ Elastomer Gels.
Cosmetics formulators often face challenges when it comes to differentiation in a crowded market place, delivering performance with natural ingredients, and fulfill consumer's desire of the perceivable youthful look and feel. This is why we are thrilled to unveil the market our new brand of innovative specialty silicones: PURESIL™.
The PURESILTM Elastomer gel series is specially designed for skin, hair, sun care, and color cosmetics to enable formulators to unleash their creativity! In addition to performance-enhancing options, an exciting offering largely derived from naturally and sustainably sourced ingredients will be discussed.
Experience the refinement, the PURESILTM Elastomer Gel advantage:
• Superior sensory enhancers, easy spread without balling effect, leaving skin silky, soft, and smooth
• Finer particle sizes and better film former
• Even coverage with enhanced optical wrinkle masking and SPF boosting
• Wide range of carriers with choices of different viscosity, volatility, compatibility to cosmetic ingredients
• Option for natural positioning through a sustainably sourced and naturally derived carrier fluid
• Rheology modifier, enable formulation textures.