Genadvance™ - Advanced Hair Care

Presented by

Dr. Katarzyna Kita-Tokarczyk, Application Development Manager, Clariant

About this talk

Because not all dry and damaged hair is the same – Clariant presents the Genadvance™ range of 3 innovative ingredients that beat conventional quats in conditioning performance and target individual needs. Additionally, experience novel formulation formats. •New Genadvance™ conditioners respond to dull, extremely damaged and naturally dry hair •For each type, specialized solutions to inspire formulators to create new hair conditioning products •Benefiting of new technologies, mode of action and proof of performance related to hair revitalizing, repair and moisturization
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