The cosmetic industry in Latin America has grown exponentially in recent years. Latin America is the 4th market worldwide behind Asia Pacific, Eastern Europe and the United States. Future opportunities are promising and CASIC (Cosmetics Industry Council and Latin America Personal Hygiene Home Care Industry) has worked closely with the Health and Commercial Authorities, making progress towards a clear convergence in international best regulatory practices. This has opened doors to the world, and today Latin American cosmetic products are available in many parts of the planet.
To maintain these growth rates in a sustainable way, it is important that regulatory frameworks accompany technological and innovation advances, as well as new consumer needs, modernizing and keeping up to date in relation to progress in reference regions, guaranteeing always consumer safety.