Webinar: Discover the Latest Media Attention Metrics for Mail

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Human exposure to advertising can no longer be assumed. And with mass-fragmentation of consumer attention across multiple devices, getting people’s attention has never been more challenging. Join JICMAIL and other experts to discover why attention metrics matter and what it means for mail.

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We are part the DMA – the Data and Marketing Association – the leading UK trade body for the data and marketing industry, led by customer-first principles and a code of ethics.