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Skills Webinar: Upskill your Digital Marketing

Presented by

David Hearn, Creative Technology Director, IDM Tutor

About this talk

Have you been thinking about upskilling in Digital Marketing? Join us online for this free DMA Digital Marketing Strategy Skills Bootcamp taster session and get a sneak peek at all the skills you could learn in the complete 16-week Skills Bootcamp. For many marketers, the challenge lies in striking the perfect balance across various media channels to effectively connect with customers and prospects, especially in an ever-evolving landscape. This often leads to over-reliance on a few channels or spreading efforts too thin. During this one-hour webinar, you'll gain insights into the essential strategies for effective campaign planning, execution, and analysis. This session condenses the core principles of the DMA’s renowned Digital Marketing Skills Bootcamp into a concise 60-minute briefing, ensuring you receive valuable guidance in a streamlined format and get a feel for if the full Skills Bootcamp is for you. Hosted by Digital Marketing Strategy Skills Bootcamp tutor, David Hearn, this session will delve into key points covered in our Skills Bootcamp. David, with over 30 years of marketing experience, including work with prestigious brands like British Airways and Arcstream, will share insights on how these principles can shape successful marketing campaigns, accompanied by invaluable tips and tricks. Don’t miss your chance to learn from the best. We look forward to seeing you online on Tuesday 30 April. #dmaevents
DMA UK

DMA UK

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We are the DMA – the Data and Marketing Association
We are the voice of the data and marketing industry run by the industry, for the industry. We set the standards for the good of marketers, and most importantly, customers. We empower marketers to drive growth and prove the value of data through public affairs, resources, learning, and talent. With over 700 organisations, the DMA is the UK’s largest community made up of 27,000+ marketers.
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