Unlocking the value of pharmacists to reach the right patients and consumers

Presented by

Pierre-Yves Boisvert, Paulien Schul, Nina Felton and Andrew McConaghie

About this talk

Pharmacists are highly trained healthcare professionals who have a deep understanding of medicines and daily contact with patients and consumers. This puts them in a unique position in terms of being able to maximise the benefits that patients get from their medicines – however, healthcare systems and pharmaceutical companies frequently overlook this potential. Pharmacists are especially well placed to help patients with multiple long-term conditions manage their health and medications, and pharmacist-led interventions have been shown to have a very significant impact on compliance and disease management in the community. We present a webinar debate in which our expert panel will discuss how pharmaceutical companies can work in collaboration with pharmacists in Europe to help patients make the most of their medicines, help generate data to prove the value of these interventions, and above all get the right medicine to the right patients and consumers. Join us and the PHOENIX group as we look at the practical steps needed to make this a reality. Key topics to be discussed include: •The challenges of identifying the right patient population across European markets •Understanding how pharmacists can play a greater role in patient care, e.g. improved adherence and outcomes •How optimum use of pharmacy level information can contribute to providing ‘real world’ evidence of treatments

Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (102)
Subscribers (25967)
pharmaphorum provides a digital podium for communicating thought leadership and innovation within pharma. Our webinars bring together different stakeholders from across the healthcare spectrum to drive fresh thinking and novel solutions that deliver better outcomes for patients.