How to make digital work in medtech

The rise of mobile devices and apps, not to mention the involvement of non-medical technology players, is creating a wave of irrevocable digital change for medtech. It’s transforming how the sector reaches and engages with its stakeholders and customers, and in doing so provides vital opportunities to reshape a company’s commercial model. But although the sector can lay claim to some key success stories with digital technology, there remain a number of roadblocks impeding real digital progress for medtech. In this webinar we will discuss key digital lessons for medtech from other healthcare sectors, steps to take for a successful digital transformation and how to ensure ROI from digital technology. The free webinar will also see our expert panel: •Explore the practical impacts of the new medtech business model •Re-think the customer experience for payers and HCPs •Learn how digital technology enables you to deliver more customer value – while powering commercial success •Find out how virtual engagement technologies can make it happen •See best practices and use cases from your peers