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BrightTALK webinars and videos

  • In volatile environments, maintaining investment conviction is paramount. Join Kurt Feuerman as he reviews 2015 and discusses his strategy for weathering the volatility that has thus far characterized 2016.
  • About and Investopedia have millions of articles spanning a vast array of topics with monthly visitors in the tens of millions. With content and user interest at this scale we can discover trends and insights that feeds into a host of business areas: Content creation, PR, Sales and Product.

    In this presentation, I will give an overview of the tools and analyses we use to uncover insights from web traffic data and how it impacts different parts of the business.
  • Join us for a live webinar featuring Dr. Jim Metzler, Distinguished Research Fellow at Ashton Metzler & Associates, as he discusses the future of the WAN and why now is the time to rethink the architecture in order to evolve/accelerate your business.

    Why take the traditional approach to branch office expansion by relying on providers that can’t meet the urgency of your business needs? A new era has come where complexity, cost, flexibility and time-to-market are no longer a hurdle. Welcome to the world of the Software-Defined WAN.

    Join this webinar featuring Jim Metzler, industry specialist to discover:
    •Why it’s time to re-architect your WAN
    •How today’s WAN infrastructure is failing IT
    •New market dynamics that the traditional WAN cannot support
    •A step-by-step approach to evolving your WAN with minimal disruption
  • As recently reported in the WSJ, 1% of users represent 75% of cybersecurity risk. We know, we were surprised too. This and other shocking truths about the causes and consequences of cloud vulnerabilities are uncovered in our latest cybersecurity report - gathered from our findings across over 10 million users, 1 billion cloud assets, and 91,000 unique apps.

    Get the inside scoop in our webinar where you’ll learn what it all means directly from our customer insights and data guru, Ayse Kaya Firat:

    – Top cloud cybersecurity trends that fly under your radar
    – What the distribution of cloud cybersecurity risk means for your ability to act on it
    – Three key security skills you should master for an immediately safer cloud environment
  • In today’s digital economy SAP is enabling organizations to simplify their business processes and remove complexity. This will allow our customers to adapt quickly to fast changing market requirements and to effectively implement innovative solutions. With SAP S/4HANA, our next generation business suite, customers will benefit from a digital core set of simplified business processes which are connecting people, devices, and business networks in real time.

    Join us for a live webinar on February 11 and learn how you can partner with SAP to extend the core functions of SAP S/4HANA with SAP HANA Cloud Platform, an open, agile Platform as a Service (PaaS).

    Webinar Agenda:
    Overview of business opportunity for partners
    SAP S/4HANA extensions with SAP HANA Cloud Platform
    Development resources including onsite workshops and coaching
    Industry-specific use cases
    Go-to-market options including a simplified commercial model to embed SAP HANA Cloud Platform
    Criteria for participation by partners
    Call to action: Submit your use case for the SAP Power week
    Next steps and timelines
    Q&A

    At the end of the webinar, you will be invited to submit use case proposals as a prerequisite for joining the program and participating in a free onsite workshop. Workshops will be offered in either Palo Alto or in Walldorf planned for the week of April 4th (final dates to be announced during the webinar) to facilitate the coaching on the design of your SAP S/4HANA extensions.
  • In this in-depth 90 minute briefing, Keith Milne (a highly experienced Principal Examiner and a Head of History with over 20 years teaching experience) will help you prepare for the new AS exams. He’ll provide an overview of teaching strategies for the analysis of interpretations, and primary and contemporary extracts at AS level. He’ll also discuss what skills your students will need to succeed at writing essays, including the expectations.
  • A discussion on the current state of advanced threat protection and incident response preparedness that will include both highlights from Arbor's Worldwide Infrastructure Security Report (WISR) as well as original research by Arbor's Security Engineering & Response Team (ASERT). The WISR is a global survey of security professionals, highlighting the key trends in the threat landscape along with the strategies network operators adopt to address and mitigate them. We’ll also provide a deep understanding of two attack campaigns discovered by ASERT. One multi-stage attack campaign was focused on government organizations and a second was focused on financial services organizations.

    This session will cover:

    • The primary challenges facing security teams with emphasis on the balance between technology, people and process.

    • Insight into attack campaigns happening on the broader Internet and an understanding of why it is critical to connect that activity to conversations on internal networks.

    • How businesses are adapting and changing their threat detection and incident response to reduce risk posture
  • There’s always been a divide between business and IT. And now the demands of big data have widened that gap. To close it, we’re seeing the emergence of a new role—the data artist. Data artists go beyond traditional analysis to create visualizations that portray facts, relationships, flow, and patterns in ways that the average business decision maker can quickly understand. They literally paint with data—transforming terabytes of often obscure data into meaningful information. Of course, data artists need flexible, extensible tools that help them understand and visually communicate the living, breathing nature of data. Interactive, multi-dimensional tools that offer real-time visibility into data from all types of data sources can help data artists reach their full potential.
  • We live in a world that's obsessed with quantifying everything. Whether you are a marketer, a finance person, a journalist, or simply trying to persuade and inspire someone in your team, data can make a big difference. But data alone is not enough; you must make your numbers meaningful. The secret lies in telling the story behind the numbers.

    In this webinar we'll touch on:
    -The elements of a compelling story
    -Small datasets: distilling big data into meaningful insights
    -Case study: D.C Thomson uses data visualization to get 62% more viewer engagement
  • ROAD MAP TO CSA STAR CERTIFICATION – OPTIMIZING PROCESSES, REDUCING COST AND MEETING INTERNATIONAL REQUIREMENTS

    With Japan’s introduction of the quartz wristwatch in 1969, the majority Swiss market share dropped from 80% at the end of World War II to only 10% in 1974 . Ironically, it was the Swiss who had invented the quartz watch but failed to see its potential. *

    When a paradigm shifts, you cannot ignore change and count on past success. New technology, like the quartz in watchmaking, can revolutionize a market, creating a tectonic shift in accepted practice. The advent of the Cloud is such an advancement in technology and optimization of its capability - the new paradigm. Technological developments, constricted budgets, and the need for flexible access have led to an increase in business demand for cloud computing. Many organizations are still wary of cloud services, however, due to apprehensions around security issues. There is a real concern across the globe about the accelerated rate that companies are moving information to the cloud and the subsequent demise of physical boundaries and infrastructure. How organizations evaluate Cloud Service Providers (CSPs) has become key to maximizing that optimization. CSA STAR Certification has proven to be the security standard of excellence in the cloud security market.

    In this first of three modules being offered by the co-authors of CSA STAR Certification - The British Standards Institution (BSI) and The Cloud Security Alliance, you will learn the history behind the vison and take the journey down the road to the certification, but more importantly review data on how it helps organizations optimize processes, reduce costs and meet the continuing rigorous international demands on cloud services.

    * Innovation in the Watch Industry by Aran Hegarty, Chapter 1, November 1996 accessed online June 2014
  • With as much as 30% of total IT budgets being spent outside of IT departments, technical workarounds by the business, also known as "shadow IT", can no longer be ignored.

    In order to strike a necessary balance between IT control and business-driven efforts, many IT leaders are turning to aPaaS solutions for Citizen Development. Successful implementation of aPaaS hinges on effective change management around people, processes, and technology.

    Join Francois Tricot, CIO of Ceva as he and QuickBase Manager Angela Maglione explore:

    -Factors contributing to the rise of shadow IT
    -Rules of engagement for IT leaders and business users who both want to benefit from aPaaS
    -Real-world examples of effective IT leaders who are currently managing shadow IT
    -Actionable next steps and key questions to consider before embarking on your own Citizen Development journey
  • Until now, email messages were frozen in time the moment the "send" button was pressed. Now, a new wave of technology enables marketers to adjust messages post-send to best match the personal context of each and every opener - all in real-time.

    In this webinar, Liveclicker Co-Founder and VP Market Development, Justin Foster and AAA Senior Manager eBusiness, Nancy Weaver will discuss how AAA has leveraged moment-of-open data to amp relevance and connect with customers in new and powerful ways. Attendees will learn how to turn RealTime Email into RealTime Engagement.

    The goal and purpose of the Partner Webinar series is to demonstrate the breadth of the partner ecosystem with Salesforce Marketing Cloud. We will highlight partners that have invested in the partnership with Salesforce Marketing Cloud, demonstrating use cases and customer success stories that have leveraged their solutions and services to build amazing marketing stories. The Salesforce Marketing Cloud has always been an open platform and we continue to invest in the platform to make it easy for partners to build on and implement to extend and augment the Marketing Cloud and the entire Salesforce Customer Success Platform.