Unlocking Growth in Beauty and Luxury

Presented by

Joseph Richardson, Akeneo, Jonathan Mcguinness, Akeneo, Kate Ring, Bynder, Claudene Kidd, Bynder

About this talk

In the omnichannel age, compelling customer experiences are the difference between success and failure. Especially in highly saturated markets like Luxury and Beauty, where companies need to perfect their CX in order to even compete. But whilst the industry is keeping its eyes on the next trend, brands are missing out on crucial conversion driving factors in their content strategies. To create an emotionally resonant experience that turns shoppers into buyers, you need to first nail your product experience. Join us for this webinar to learn how PIM and DAM together enable you to build a seamless omnichannel experience, underpinned by accurate, consistent and compelling product data that comes alive with rich media content.

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Akeneo is a global leader in Product Experience Management (PXM) solutions that help merchants and brands deliver consistent and enriched customer experiences across all sales channels, including eCommerce, mobile, print, and retail points of sale.