Product Experience Strategy: The Right Investment

As economic conditions have shifted, brands are now competing more heavily for market share, customer’s attention, and conversions. With information at their fingertips and omnichannel purchasing power, customers have the ability to be even more selective. While some brands will be scaling back, others will be capitalizing on their competitor’s lost momentum and will take the opportunity to invest in their customers, product, and business. But what are those right investments? Join us to learn actionable steps you can take to increase sales, decrease returns, and overcome the competition. In this session, we will discuss: - How having a solid product experience strategy will transform your business - Components of a good product experience strategy - A tool you can use to assess your current product experience management - Real case studies of businesses that accelerated sales, improved time to market, and reduced errors and inefficiencies