Name: Boost Conversions with an Optimised Checkout Experience
Start: 2021-06-29T13:00:00Z
End: 2021-06-29T13:00:30.000Z
Location: BrightTALK
Rating: 0

We are shaping a new world of payments and trusted transactions. With our advanced payments technology, local payments expertise and solutions customised for hundreds of markets and industries, we are helping millions of businesses of all sizes to realise their ambitions – faster, simpler and more securely.

COVID-19 has been a catalyst for accelerating the growth of digital commerce and digital payment in recent years. Since the pandemic, shopping habits have changed, as has the opportunity for businesses to expand their online reach.

To keep up with the pace of change, many leading international merchants have rethought their growth and expansion strategies to focus on high-growth/high-potential markets. These markets, for example those in Latin America and Asia, possess e-commerce growth rates that significantly outpace that of traditional markets, US and Europe. However, regulations present challenges to enter a new geography. Inflation, currency control, taxation, protective governmental restrictions will complicate their outlook. Technology and understanding customer preferences, further add to the barriers for entering new geographies.

In this webinar, we will unlock the answers to key questions online businesses are faced with when developing a successful long term expansion strategy such as:

What are the drivers and enablers for the boom of cross-border e-commerce?

What are the challenges of cross-border e-commerce in high growth markets?

We will explain how you can address these challenges and provide you with some tips and guidelines for your next venture, together with specific examples of how we’ve helped global online businesses overcome these challenges, simplify and accelerate their expansion into new markets, and ultimately, enhance their bottom line.

Join us to discover the key to world!

Key Learning Objectives
Why global e-commerce businesses are rethinking their growth and expansion strategies
What are the enablers and drivers for cross-border commerce
What are the key challenges of cross-border commerce in high growth markets
What is the solution to addressing these challenges and in helping companies expand to these markets

Go Local: A strategy for expansion into high growth e-commerce markets

Are you looking for ways to expand your business globally and reach new customers? Do you want to learn how to overcome the payment barriers and risks of operating in different markets? If so, this webinar is for you!

Join Nikoletta and Hafiz, Worldline’s payment experts with years of experience helping businesses grow internationally. In this webinar, they will share with you the following:-

-  The latest trends and developments in global payments
-  The common payment challenges and opportunities in different regions and countries
-  The best practices and strategies for managing payment risks and compliance
-  The tools and solutions that can help you simplify and optimize your payment processes
 
Don’t miss this chance to learn how to navigate the payment landscape in different markets and boost your business growth. Register now and get ready to take your payments to the next level!

Breaking Down Borders: 4 Strategies for a Smooth Global Expansion

The world of payments is no stranger to fraud. In fact, according to the European Central Bank, the total value of fraudulent transactions within Europe annually amounts to a whopping €1.8 billion. Merchants understand this risk, but knowing how to overcome it when fraudsters behave so differently across different verticals can be a difficult task. Understanding how fraudsters behave and gaining insight into key trends within the payment ecosystem is vital. But where do merchants go to find this insight?

With the stakes so high, fraud protection is a business must-have - and data is key to unlocking its potential.

Businesses must find a solution that both provides data insights into key trends within the space, while also empowering your business without impacting legitimate consumers.

Join us in this session as we discuss:

- The impact of fraud on the payment industry
- Using data to determine trends, and why understanding an understanding of key trends is so crucial
- What to look for in a fraud protection solution
- The value of a Microsoft/Worldline dataset
- Fraud across different verticals, and why an understanding of how fraud behaves universally is important
- How data can fuel machine learning algorithms to detect and protect against fraud
- And much more!

Speakers: 

Nick Cavalancia, Conversational Geek
Panteha Pedram, Worldline 
Andrew Monroe, Worldline 
Brandon Quinn, LinkedIn 
Jennifer Diaz, Microsoft

Overcoming Payment Fraud: Can Data Save the Day?

Securing a loan is often a headache for both customers and vendors. Each country has its own credit process, and many companies use outdated verification methods that involve heaps of paperwork. This leads to a mountain of documents for customers to fill out, and lenders to sort through. This often still ends with an incomplete and inaccurate picture of a customer’s finances.  

In an era where automation and data are transforming the financial industry, putting up with the flaws of older processes is no longer necessary. Open banking and data analysis can simplify the customer and lender journey - arriving at a loan approval faster, and with a complete picture of a customer’s credit history. This lowers risk for lenders, who are able to make more informed decisions, while reducing the administrative burden on consumers who are looking to secure the loan.  

In Worldline’s ‘Bringing Credit Checking into the Modern World,’ we’ll explore how open banking solutions are making lenders' lives easier, reducing the risk of fraud, and removing one of the most common pain points consumers feel when in the lending space.  

 Join us to dive into:  

-  How credit analysis differs across countries and companies, and the pitfalls in this scattered space 
-  The ways open banking and data instantly provide a highly accurate view of a consumer’s creditworthiness 
-  How these technologies shorten and improve a consumer’s journey from loan application to approval 
-  And more

Bringing Credit Checking into the Modern World

The way that we communicate and engage with one another is constantly evolving. This is as true when it comes to your customers, as it is when it comes to your friends and family. In the past few years, customers have moved away from SMS and emails, and towards messaging apps. With over 2.4 billion users, WhatsApp is clearly doing something right. According to recent research, 71% of customers felt more confident after messaging a business on WhatsApp. 

Is it time for businesses to relocate to where their customers are? To move away from slow websites, and towards a platform that already has over 2 billion users worldwide? As we enter a new era of conversations, and client expectations shift, what potential does WhatsApp bring to your business? 

The first step to leveraging this potential is understanding how to make the transformation. A seamless digital experience is key. But what does this actually mean? How can you achieve a clean transformation, and what is the first step businesses should take? 

Join us as we discuss: 

-  The benefits of WhatsApp to your customer experience 
-  What the new era of conversation will mean for businesses around the world
-  How to navigate the new age of client communication, and stay ahead of the curve 
-  Why first-class client communication is the first step to excellent customer experience

Leveraging First- Class Customer Experience through WhatsApp for Business

The proposed new framework for a European Digital Identity is taking shape. Adopting the EUDI wallet will represent a major step forward in the way EU citizens will interact with merchants online, based on mutual trust.

In this webinar, hear from our digital identity and payment experts how the EUDI wallet will:

- Unlock significant values for merchants 
- Interact with existing digital identity stakeholders for trustworthy identification
- Be integrated into the payment ecosystem to enable fast, secure and frictionless digital payments

EUDI Wallet: The impact in the digital and identity strategies of EU merchants

WhatsApp for Businesses: Leveraging First-Class Customer Experience

Since the proposal for a second version of eIDAS and particularly, the introduction of an European digital identity wallet, a key question arises: how will the wallet impact the digital and identity strategies of European Companies? This question will be answered during this webinar with a focus on financial institutions.

This webinar will consist on a round table with experts from Payment Services Austria, Datakeeper and Worldline and a Q&A session at the end. 
Don’t want to miss this interesting discussion? Register now!

Wallet: The impact in the digital and identity strategies of European companies

We are becoming used to seeing contactless open payment on transport in many cities and the success of it is shown in the adoption rates. Customers are speaking with their cards and mobile wallets!

It provides benefits all round, with a seamless customer experience, reduces operational costs, and reduces ‘soft’ fraud. It offers a level of simplicity that other ticketing solutions can’t. It goes beyond customer experience and provides improved security of the transport network, enhanced control processes, and better integrated mobility services.

But how does open payment actually work? And how much further can it go? What are the future trends in the open payment space?

 Join us and our strong panel of expertise from Visa, Rebel Group, UITP and Worldline as we discuss: 

-  A breakdown of how open payment works
-  Why open payment is becoming the payment means of choice
-  The opportunities open payment presents
-  The future of open payment - trends and predictions for the years ahead

Open Payment and Transport: Opening the Door to New Customers

La forma en que nos comunicamos e interactuamos entre nosotros está en constante evolución. En los últimos años, se ha ido observando una clara evolución de los emails y SMS a canales de mensajería tipo WhatsApp, como claro ganador.
Le invitamos a nuestro webinar “WhatsApp for Businesses: Leveraging First-Class Customer Experience”, el próximo 18 de Octubre de 11h a 12h donde se explicará esta evolución y las diferentes soluciones, que combinando apps de mensajería, chatbots e inteligencia artificial ya está permitiendo a las empresas interaccionar y realizar transacciones con sus clientes en el mismo canal que estos utilizan habitualmente para interaccionar con familiares y amigos.
Durante la sesión también conoceremos los diferentes tipos de conversaciones, y se explicarán soluciones existentes y futuras que aprovechan el potencial de WhatsApp for Business para que las empresas proporcionen un servicio más cercano y eficiente a sus clientes basado en conversaciones, como son: envío de alertas, notificaciones y recordatorios, digitalización de procesos para asistir al cliente en sus consultas y operaciones, atención al cliente mediante chatbots o agentes, automatización de procesos de contratación y envío de documentación, venta on-line de productos y servicios, aceptación de pagos, cobro o recobro de deuda pendiente, etc.

Transformando negocios con WhatsApp Business Platform

The payments industry and ecosystem are constantly changing and riding the wave of digital transformation. From the growth of digital currency to cashless payments and blockchain, the industry is shifting, and understanding the parameters of this transformation is key to leveraging its full potential.   

As transformation continues to grow, customers tend to expect a smoother and seamless digital payment experience. Blockchain technology offers a unique advantage, a secure and trustable environment essential to its adoption.  

In this session, we will deep dive in Private and Permissioned blockchain and reveal the opportunities unlocked.  

Join us in this session as we discuss:   

-  Gaining transparency and control with private blockchain   
-  How local currency benefits and stimulates your ecosystem   
-  Increase customer engagement with loyalty programs 
-  Beyond Payment, blockchain is a gamer- changer for the industries : Stablecoin, Metaverse and Defi

Digital Currency and Private Blockchain: The Combo You Need for Your Business

Tokenización de activos para la Internet del futuro

In this webinar, Worldline & Innopay will share their vision on the evolution of digital identity in the European Union. Our experts will also discuss how digital identity will become the new way of online payment.

This webinar will consist on a round table with our experts from Innopay & Worldline and a Q&A session at the end.
Don't want to miss this interesting discussion?  Register now! 

Speakers:
•Vincent Jansen – Partner – Innopay
•Claire Deprez-Pipon – Global Product Manager Authentication & Digital Security – Worldline
•Peter Weinzierl – Principal Consultant Strong Authentication & Digital Identity – Worldline
•Etienne Plouvier – Digital Identity Expert – Worldline

How is Digital Identity developing in the EU and impacting the market?

Open Banking has the potential to radically change the financial services and payments landscape. By enabling access to the banking data of consumers, open banking will allow digital businesses to gain detailed insight into consumer financial behavior, which could be used to build customer loyalty and customer credit scoring, as well as provide more personalized payment options.

In this pre-recorded webinar, which we bring back by popular demand, 451 Research and Worldline discuss in more detail how digital businesses can leverage the opportunities open banking presents, to supercharge their payments strategy.

WHO IS IT FOR?

This webinar will be most valuable for senior executives in established digital businesses whose responsibilities include payment strategy, business development, or CX.

WHAT YOU WILL LEARN

- The role of payments within the customer journey & how digitally driven merchants are prioritizing payments

- Three key outcomes of an effective payments strategy: drive growth / elevate the CX / optimize costs (i.e., “the payments trifecta”)

- How open banking ties into the payments trifecta

- Key business outcomes open banking payments can drive

- Best practices of using open banking for digital businesses

Supercharging Your Payments Strategy with Open Banking

Strong Customer Authentication (SCA) is a new mandate of the European Union’s Payment Services Directive 2 (PSD2). It enables a secure and seamless shopping experience. What are the considerations to be made for payments stakeholders?
 
Want to learn more about SCA and best practices? Watch this webinar organized jointly by Worldline and Fime.

Strong authentication: how to improve conversion rates?

When it comes to the digital revolution of financial services, Europe is a leading driver of innovation and much of this progress can be attributed to the unique role that regulation plays in the European financial ecosystem.
 
By tackling new industry opportunities head-on and delineating the rules of engagement for players, European regulators have ensured that the market is prime for innovation in key areas like management and protection of data, online payments and digital IDs. Thanks to this, a host of new regulations such as PSD2 and GDPR have taken over the European banking and payment sectors. Sharing bank data gives tech companies the opportunity to build new business models and incumbent banks the incentive to differentiate offerings and improve their services.
 
European banks are now interconnected, share SEPA transfer schemes and have the ability to offer instantaneous payment processing. With developments arising through the unified European Payment Initiative and digital currencies emerging in parallel, the future of European payments is set to become digitally-driven and data-rich.
 
In this episode of Worldline’s Original Series ‘Transforming Payments for the Digital Age,’ we’re taking a deep-dive into the future of payments, looking at how regulation is being used to set common standards and benchmarks for innovation and exploring what’s next for the European payment space.
 
Join this webinar to explore:
- The race to develop a scalable European payment experience for the digital economy and how to get ahead
- The role of European regulation as a driver for innovation and what companies can do to use it to their advantage
- The new European payment landscape and its strength to compete with other major payment powerhouses in the world
- And more

Speakers:
- Monica Monaco, Founder and Managing Director, TrustEUAffairs
- Wolf Kunisch, Head of Group Strategy, Public & Regulatory Affairs, Worldline
- Régis Folbaum, Head of Payments, La Banque Postale

Is Europe the new payment powerhouse?

As the last step in the conversion funnel, the payment stage is still a bottleneck for many online businesses. In practice, 20% of transactions never reach the completion step!

So how do you optimise your checkout experience and reduce cart abandonment?

In this webinar, we will present our latest research in UX design, payment setup and more, to help you optimise your checkout page and create a smooth customer experience.

Boost Conversions with an Optimised Checkout Experience

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Boost Conversions with an Optimised Checkout Experience

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