Think CX Series: Using Data to Create Great Customer Experiences

Watch to hear digital leaders discuss the impact of COVID and shift in consumer behavior. The world of grocery stores and restaurants has changed overnight. What do these shifts in consumer behavior mean for the industry, and what should companies do now to remain relevant after the pandemic passes?

Join Frank Paci, CEO of Corner Bakery Cafe; Darius Abbassi, Head of Growth and Martech at Albertsons; and Brandon Wishnow & Jo Hamburge from Ovative Group for a no-holds-barred conversation about the future of the food and beverage industry.

2020 has been a trying year but some companies have experienced record growth by focusing on their digital customer experience. They prioritized their innovation on delighting customers and creating frictionless experiences. Two of Evolv’s experts will provide thoughts on what has made these companies so successful.

In this 30-minute webinar, you’ll learn:

* The difference between testing and optimizing
* How to plan an effective customer experience strategy
* A deep dive into several companies who are doing it well and why

More than ever, companies are looking to drive revenue through their digital channels. For many selling through their websites or mobile applications is making the difference between thriving and going out of business. However, the world of digital commerce moves at an often frantic pace with many changing factors from customer preferences and seasonality to visitor demographics and competitive threats. In order to stay relevant, companies must constantly look for the best way to achieve a customer experience that keeps visitors buying and coming back. While experimentation has been around for years, the use of AI is opening up a whole new way to identify ways to constantly improve the customer experience

In this webinar, our panelists will take your questions and cover topics like:

* Where should retailers focus their optimization efforts?
* What KPIs you should (and perhaps should not) pay more attention to
* Why cart abandonment remains such a problematic issue
* The importance of scaling your experimentation to meet the speed that your customers are evolving

2020 was filled with key learnings for digital leaders. Companies that accelerated their digital transformation efforts with a focus on digital experiences gained a clear advantage. In the new normal, these companies have succeeded by creating frictionless, and increasingly omnichannel experiences for their customers. We also saw some up and coming brands put a stake in the ground and set a new bar for digital trends.

Join us as we discuss what digital experience optimization trends digital leaders are focused on heading into 2021.

The concept of optimizing digital experiences through experimentation has gained the attention of companies large and small over the last decade. What started off as a few one-off A/B tests has blossomed into entire companies embracing a culture of experimentation. What can companies do to create experiences that win consumers’ hearts and minds?

Join digital and product leaders at Evolv as they discuss how optimization has evolved over time, and how new approaches to optimization can help companies fend off competition and deliver more compelling experiences.

You’ll learn:
- How AI and automation can overcome the inadequacies of traditional testing tools
- Why optimizing your experimentation workflow and testing environment is key to achieving great results
- How to overcome the challenges of page flicker and the security risks inherent with most JavaScript implementations
- How companies without the optimization armies of digital giants like Amazon and Netflix can compete

Building a modern-day digital operation is easier said than done. That’s why we’ve called in the experts to talk about all things digital transformation. Hear from three leaders who have led digital optimization projects at companies like Verizon Wireless, Saks Fifth Avenue, Toys “R” Us, Gilt, and Best Buy.

You’ll learn:

- How to create processes that will enable you to meet customers’ demands in real-time
- Why companies need to look at culture, technology, and talent in their quest to digitally transform
- How experimentation (beyond just A/B testing) can help you fuel digital growth
- Why the consumer and their journey need to be at the center of your digital strategy
- How to push the boundaries of marketing fundamentals as things become more digital

57% of customers say they’ve stopped buying from a company due to a bad customer experience. Failing to leverage the right data is partially to blame. What’s the best way to use data to create stellar customer experiences?

Watch this discussion to learn:

* How to break down data silos and increase collaboration, especially as more teams work remotely
* What data sources to combine to gain new insights
* How to improve the visibility of disparate data and make data more actionable

2020 has been a trying year but some companies have experienced record growth by focusing on their digital customer experience. They prioritized their innovation on delighting customers and creating frictionless experiences. Two of Evolv’s experts will provide thoughts on what has made these companies so successful.

In this 30-minute webinar, you’ll learn:

* The difference between testing and optimizing
* How to plan an effective customer experience strategy
* A deep dive into several companies who are doing it well and why

In today's environment, companies are looking more than ever to bolster resilience and drive revenue through their digital channels. But customer preferences are fluid, and the world of digital moves at an often frantic pace with many changing factors from seasonality to visitor demographics, competitive threats, and emergencies. In order to stay relevant, companies must be agile and constantly look for the best way to achieve a customer experience that keeps visitors buying and coming back.

Optimization has been around for years, and the use of AI is opening up a whole new way to identify ways to constantly improve the customer experience and drive sustainable growth. Join speakers from Evolv and Frost & Sullivan as they discuss:

* What is key to achieving success and resilience against a backdrop of nearly endless possibilities, constant change, and unpredictability.
* Why the testing industrial complex – the testing tools, conversion “experts”, and experimentation teams that love them – cannot solve this problem.
* How AI can fundamentally improve a company’s ability to offer the most useful customer journeys.
* How Evolv became a global leader in Customer Experience Optimization Technology

Most product managers understand the importance of constant experimentation. But it’s the most forward-thinking PMs who realize the only way to reap the benefits of continuous optimization is to break down silos and create an organization-wide culture of experimentation.

Join Greg Shaffer, Executive Director of Product and Data Science at Edmunds, and Sam Nazari, Evolv’s VP of Customer Success, as they discuss how to effectively build a culture of experimentation and optimization. You’ll learn:

- The best ways to share results between different teams to avoid duplicate or wasted efforts
- What metrics to focus on (and which ones to avoid) when figuring out which experiments are moving the needle
- Which experiments Edmunds has found most useful from a B2B as well as a B2C perspective

More than ever, companies are looking to drive revenue through their digital channels. For many selling through their websites or mobile applications is making the difference between thriving and going out of business. However, the world of digital commerce moves at an often frantic pace with many changing factors from customer preferences and seasonality to visitor demographics and competitive threats. In order to stay relevant, companies must constantly look for the best way to achieve a customer experience that keeps visitors buying and coming back. While experimentation has been around for years, the use of AI is opening up a whole new way to identify ways to constantly improve the customer experience

In this webinar, our panelists will take your questions and cover topics like:

* Where should retailers focus their optimization efforts?
* What KPIs you should (and perhaps should not) pay more attention to
* Why cart abandonment remains such a problematic issue
* The importance of scaling your experimentation to meet the speed that your customers are evolving

If you’re still struggling to figure how you can actually harness technologies like AI and ML, don’t miss our upcoming webinar with three groundbreaking digital retail leaders. They’ll share their insider secrets on leveraging the latest technologies to increase product discovery, enhance personalization, and more.

In this webinar, you’ll learn:

* How to build a great data science team
* Unique applications for AI and ML in the retail space, whether on your website or in the supply chain
* How to prioritize AI projects and infuse collaboration into the process
* What a great tech stack looks like for experience optimization

More than ever, companies are looking to drive sales through their digital channels. For many selling through their websites or mobile applications is making the difference between thriving and going out of business. But the world of digital moves at an often frantic pace with many changing factors from customer preferences and seasonality to visitor demographics and competitive threats. In order to stay relevant, companies must constantly look for the best way to achieve a customer experience that keeps visitors buying and coming back. Experimentation has been around for years and the use of AI is opening up a whole new way to identify ways to constantly improve the customer experience.

57% of customers say they’ve stopped buying from a company due to a bad customer experience. Failing to leverage the right data is partially to blame. What’s the best way to use data to create stellar customer experiences?

Watch this discussion to learn:

* How to break down data silos and increase collaboration, especially as more teams work remotely
* What data sources to combine to gain new insights
* How to improve the visibility of disparate data and make data more actionable

Most product managers understand the importance of constant experimentation. But it’s the most forward-thinking PMs who realize the only way to reap the benefits of continuous optimization is to break down silos and create an organization-wide culture of experimentation.

Join Greg Shaffer, Executive Director of Product and Data Science at Edmunds, and Sam Nazari, Evolv’s VP of Customer Success, as they discuss how to effectively build a culture of experimentation and optimization. You’ll learn:

- The best ways to share results between different teams to avoid duplicate or wasted efforts
- What metrics to focus on (and which ones to avoid) when figuring out which experiments are moving the needle
- Which experiments Edmunds has found most useful from a B2B as well as a B2C perspective

Building a modern-day digital operation is easier said than done. That’s why we’ve called in the experts to talk about all things digital transformation. Hear from three leaders who have led digital optimization projects at companies like Verizon Wireless, Saks Fifth Avenue, Toys “R” Us, Gilt, and Best Buy.

You’ll learn:

- How to create processes that will enable you to meet customers’ demands in real-time
- Why companies need to look at culture, technology, and talent in their quest to digitally transform
- How experimentation (beyond just A/B testing) can help you fuel digital growth
- Why the consumer and their journey need to be at the center of your digital strategy
- How to push the boundaries of marketing fundamentals as things become more digital

Watch to hear digital leaders discuss the impact of COVID and shift in consumer behavior. The world of grocery stores and restaurants has changed overnight. What do these shifts in consumer behavior mean for the industry, and what should companies do now to remain relevant after the pandemic passes?

Join Frank Paci, CEO of Corner Bakery Cafe; Darius Abbassi, Head of Growth and Martech at Albertsons; and Brandon Wishnow & Jo Hamburge from Ovative Group for a no-holds-barred conversation about the future of the food and beverage industry.

A collision of buzzwords — AI, big data, optimization, experiential shopping — has left retail experts reeling. Which trends matter, and where do you go from here?
In this virtual retail roundtable, we cover:

* How recent events are impacting retailers around the world, and how to respond in a measured and appropriate way
* What retailers need to know about putting together a successful omnichannel strategy
* How retailers are applying AI and other new technologies to improve CX and profitability