Connect Enablement & Intelligence to Deliver a Personalized Customer Experience
Nick Thompson, Vice President of Product Marketing at Mediafly
About this talk
There is a lot of activity during the buying and selling process. Buyers do their own research by engaging content, competitors, their network, and more. Internally, you have sellers preparing content, getting trained and coached to influence your buyers when they do get that elusive meeting. While these tracks run parallel with a few intersections or sales meetings, this scenario creates a lot of uncertainties that are impacting your ability to deliver a personalized customer experience. Join Nick Thompson (VP, of Product Marketing at Mediafly) to learn how you can connect enablement, activity, and intelligence to gain a 360° of each and every deal.