How to transform your sales & marketing teams into a modern selling engine

Presented by

Lara Verlinden, Senior Product Marketing Manager, Showpad.

About this talk

Revenue enablement has moved from buzzword to real-world, pretty darn quick. And that’s because it works. A revenue enablement approach: 1. Arms every customer-facing role in your business with consistent, effective content and messaging 2. Enables every team member to deliver this content to your buyers through their entire journey. In this webinar you’ll learn the fastest, easiest and most effective ways to do exactly that. And you’ll get the practical insights that can help you turn your sales and marketing into a ‘Modern Selling and Revenue Engine.' Reserve your place now to ensure you get right up to date with: • The essential tactics and tools for aligning sales & marketing throughout the buyer journey. • How to use your marketing content to create a consistent and highly engaging buyer experience. • The easiest way to distribute the right content to your customer-facing people. • How to analyse content performance in detail, to drive and build an even more effective content plan. • How to embed successful ABM into your Revenue Enablement strategy.
Related topics:

More from this channel

Upcoming talks (1)
On-demand talks (49)
Subscribers (29763)
This channel provides practical advice to help B2B marketers understand the rapidly evolving marketing landscape, and to make best use of new techniques and tools.