Values Matter!

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Presented by

Antonina Klentsova, Expert Consultant in Digital & IT Strategy and Leadership Coach.

About this talk

In this video Antonina Klentsova, Expert Consultant in Digital & IT Strategy and Leadership Coach, presents a model that helps understand the nature of users' experiences and show examples of how to apply it on a practical level. Antonina uncovers the answers to the following questions: Which factors impact users experience? What is the nature of it? How do personal and corporate values shape a product design?

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